The growing dominance of video within the business landscape has come as a shocker for most people. This is especially the case in the context of leadership executive coaching. It's here that video is rapidly edging out presentation sides to claim the territory as its own. Admittedly, this has partly been fueled by the rise of millennials to become the major demographic in the workforce. However, this isn't the only reason why you should consider making video part of your training initiatives:
Accommodate More Learning Styles: Chances are that this is something you've previously struggled with when designing your training model. You should therefore be glad to know that video can deliver content in as many ways as you need to meet your audience's varying preferences. Combined with the ability to learn at different paces, this translates to higher levels of understanding among them.
Remote Learning: It often takes a great deal of coordination to get an entire staff community involved in training. This is particularly true for businesses that rely on remote expertise, plus those whose employees are spread across multiple locations. In such cases, the only way to distribute content and ensure everyone gets the same message is to use video. Simply put, it's the only platform that fits perfectly into an on-demand learning model.
Staff Engagement: There's a good reason why search engines now prioritize video in their results -- it's the most popular way to consume information. This leads to the obvious conclusion that your employees will generally prefer to watch a presentation than to read it. Video showcases the human element of communication, which in turn holds an audience's attention for longer. This ultimately results in high levels of learning retention.
Cost-effective: Once they're uploaded onto an online platform, your videos will be accessible to your employees from anywhere, and at any time. This creates the possibility of scheduling training to take place outside business hours. The cost benefits realized here will be further compounded by the long-lasting nature of video content. Unlike text, this medium doesn't deteriorate over time. You'll therefore be able to re-use the material endlessly in future.
Adaptable: Video is practically unlimited in terms of the concepts it can render. It's this high degree of versatility that makes it ideal for use in any training context, from employee onboarding to continuous expertise development. It's also a medium that can be adapted to match the shape of your firm's culture.
Provides More Insights: Video will greatly enhance your ability to study your audience in detail. This is partly thanks to the availability of the relevant tools, but what makes the biggest difference is the measurable nature of the medium. In other words, video can be dissected to yield metrics related to attendance and engagement levels, the same of which can't be said of text.
Now that you've seen how video can transform your training model, it's time to start outlining a strategy for its adoption. It's worth stressing that this medium shouldn't just complement what you're currently using, but rather be used to create a deeper, richer experience. This is the only way to create a win-win situation for everyone, yourself included.
Accommodate More Learning Styles: Chances are that this is something you've previously struggled with when designing your training model. You should therefore be glad to know that video can deliver content in as many ways as you need to meet your audience's varying preferences. Combined with the ability to learn at different paces, this translates to higher levels of understanding among them.
Remote Learning: It often takes a great deal of coordination to get an entire staff community involved in training. This is particularly true for businesses that rely on remote expertise, plus those whose employees are spread across multiple locations. In such cases, the only way to distribute content and ensure everyone gets the same message is to use video. Simply put, it's the only platform that fits perfectly into an on-demand learning model.
Staff Engagement: There's a good reason why search engines now prioritize video in their results -- it's the most popular way to consume information. This leads to the obvious conclusion that your employees will generally prefer to watch a presentation than to read it. Video showcases the human element of communication, which in turn holds an audience's attention for longer. This ultimately results in high levels of learning retention.
Cost-effective: Once they're uploaded onto an online platform, your videos will be accessible to your employees from anywhere, and at any time. This creates the possibility of scheduling training to take place outside business hours. The cost benefits realized here will be further compounded by the long-lasting nature of video content. Unlike text, this medium doesn't deteriorate over time. You'll therefore be able to re-use the material endlessly in future.
Adaptable: Video is practically unlimited in terms of the concepts it can render. It's this high degree of versatility that makes it ideal for use in any training context, from employee onboarding to continuous expertise development. It's also a medium that can be adapted to match the shape of your firm's culture.
Provides More Insights: Video will greatly enhance your ability to study your audience in detail. This is partly thanks to the availability of the relevant tools, but what makes the biggest difference is the measurable nature of the medium. In other words, video can be dissected to yield metrics related to attendance and engagement levels, the same of which can't be said of text.
Now that you've seen how video can transform your training model, it's time to start outlining a strategy for its adoption. It's worth stressing that this medium shouldn't just complement what you're currently using, but rather be used to create a deeper, richer experience. This is the only way to create a win-win situation for everyone, yourself included.
About the Author:
If you are looking for a new career, consider leadership executive coaching by finding out more about it online. Here is the website that explains all about this program at http://www.careeradviceplus.com/about.
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